Augmented Reality for your business

Augmented Reality

In line with the recent TechSci Research article, “India Augmented Reality and Virtual Reality Market By Product Type, By End-user, Competition Forecast and Opportunities, 2011 – 2021”, augmented reality (AR) and virtual reality (VR) opportunities in India is estimated at a growth of 55.3% during 2016 - 2021. Enactment of AR & VR products in defence, automotive, consumer electronics, etc., is foreseen to increase the usage of country’s AR & VR market over the next five years. In addition, a rising number of consumer electronics applications increasing their adoption of AR & VR products in the country.
In the first place, what is Augmented Reality? How it will help in my business? Is this cost effective than other attention seeking methods used to promote business? All these questions will be answered if you read this full article.

Augmented Reality (AR) is an interactive contact of a real-world ambience whose elements are "augmented" by computer-generated virtual information. Let’s assume you are viewing a Diesel engine in your smartphone or tablet, imaging the diesel engine appears in front and you are able to view each component individually along with this an explanation, which explains its mechanism. This interactive contact is called Augmented Reality.

In accordance with the usage, the role of Augmented Reality differs. Let’s discuss some types of Augmented Reality

Projection based augmented reality works by extruding simulated light onto real surfaces. These applications allow human interaction by sending light onto a real-world surface and then sensing the human intercommunication (i.e. touch) of that projected light. Detecting the user’s interaction is done by segregating between a typical (or known) projection and the modified projection (caused by the user's interaction). Another interesting application of projection-based augmented reality the usage of laser plasma mechanization to project a 3D interactive hologram into mid-air.

Superimposition based augmented reality either partially or fully reinstate the original view of a subject with a newly augmented aspect of that same subject. In superimposition based augmented reality, object perception plays the main role because the application cannot replace the original view with an augmented. By downloading an app and scanning chosen pages in their printed or catalogue, users can seat virtual furniture in their own living space with the use of augmented reality.

Hope you have a better idea of Augmented reality now. If you prefer to implement Augmented Reality in your business you can reach us any time for creative ideas and suggestions. Please feel free to contact us at info@techfosys.com or visit our website Techfosys
In Association with NAZ Digital Marketing Agency

Comments

  1. simwaveFebruary 8, 2019 at 6:58 AM

    The importance of augmented reality for business. How offers new ways of engaging and attracting customers, marketing your products or helping society. Its really very good information. Thanks for sharing this info.

    Virtual Reality Training

    ReplyDelete
  2. Virtual Reality Shopping - Centaur Interactive,September 23, 2019 at 4:08 PM

    Good information... Actually, both augmented and virtual reality technology can give a transformation for your business which means it can develop your business among the industries.
    Virtual Reality Shopping
    VR real estate
    VR architecture

    ReplyDelete

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